SEO for All Cities in Oregon and Beyond

SEO Consultant – All Purpose Web Guy. What Does that Mean?

It means just about every job there is on a website came first — long before the “SEO specialist” title did.

The obsession with computers started early. My first website went live on GeoCities back in 1998, built on a desktop with a 14,400 baud modem and a front-row seat to the early search wars — AOL, HotBot, AltaVista, Lycos. SEO then was the wild west: no rules, no playbook, no penalties for getting creative. Amazon still only sold books. In 2002, before Google AdWords even existed, my first pay-per-click campaign ran on GoTo.com — the platform that became Overture, then a Yahoo property.

A couple of years later, around 2000, the work found a home at the US Outdoor Store in Portland — starting out as a cashier. But the web was just taking off, and between shifts they let me start tinkering on the website: adding product images, writing descriptions for jackets and snowboard gear, picking up HTML and Photoshop along the way. That was the “web monkey” job, and it stuck.

That’s the “all-purpose web guy” part: design, build, copy, e-commerce, search. Eventually all of it narrowed into a single focus — getting businesses found.

How We Work Together — Direct Access, Real Accountability, and Relationships Built to Last

The client list is selective. Some are Oregon businesses; others market nationally. Either way, you work directly with me — no unnecessary layers — on a strategy built around outcomes that actually matter: leads, booked jobs, revenue. Every engagement is backed by a 90-day ranking improvement guarantee.

The relationships that matter most aren’t the newest ones — they’re the ones still going. Clients stay because the work keeps paying off, not because they’re locked into a contract.

Search itself is changing. AI search optimization, Generative Engine Optimization (GEO), and AI-driven visibility are now part of every modern strategy — making sure clients get found in ChatGPT, Google AI Overviews, and traditional search alike. AI optimization across content, structure, and authority signals is how businesses stay ahead as the landscape shifts.