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Category Archives: Search Engine Optimization

Google August 2023 Core Update

On August 22nd, 2023, at 12:39 PM, Google publicly declared the introduction of its latest core algorithm modification. This follows the prior significant change rolled out in March. Historically, such updates span approximately a fortnight to fully integrate. It's essential for SEO experts to consistently monitor their SERP standings and organic traffic flow throughout this…
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Google December 2022 Link Spam Algorithm Update

Recently, Google made an official announcement regarding the successful implementation of its December 2022 link spam update. Spanning from December 14, 2022, to January 12, 2023, this comprehensive update ran its course over a span of 29 days. Today, on January 12, the tech giant went on record to confirm that the rollout has reached…
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Search Engine Optimization

In an increasingly digital world, having a robust online presence isn't just beneficial - it's absolutely crucial to the long-term success and viability of any modern business. This is where our team truly shines. Our Portland SEO experts stand at the forefront of the industry, possessing an in-depth understanding of the intricate complexities of Search…
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How to Build the Perfect SEO Audit

Creating the ideal SEO audit is an indispensable task for deciphering the respective strengths and weaknesses of a website, acting as a comprehensive preliminary measure for enhancing online visibility, optimizing search engine performance, and refining user experiences. A detailed, methodical SEO audit offers an exhaustive insight into a website's current performance, serving as the foundation…
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Google Penguin Algorithm Update and What it Means for SEO

What is Google Doing with All of these Silly Updates? Last month Google shook the world of search engine optimization (SEO) with the introduction of its new algorithm update named Penguin. This pivotal update was engineered to significantly diminish the search engine rankings of websites found in violation of Google’s Webmaster Guidelines, which explicitly discourage…
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